Unilever, Pond’s Rejuveness
   Headline: Happy New Year! Whichever one you want,
   Copy: Because time is so relative.
   Background: This ad was published January 1, 2010 in the largest circulation newspaper in Ecuador.

   Unilever, Pond’s Rejuveness
   Background: Ad published in Markka Registrada magazine in Ecuador (Advertising and Marketing).
   The paper was all wrinkled except in the area where the product appeared. 

   GlaxoSmithKline, Scott’s Emulsion
   Tagline: You will grow strong and healthy!
   Background: Scott’s Emulsion is the leading children’s vitamins supplement in Ecuador.

   Procter & Gamble, Tide Ultra Stain Release 
   Headline: A poorly-washed stain will always reveal itself. Try Tide Ultra Stain Release.
 

   Procter & Gamble, Olay
   Headline: How old are your 38?
 

   Kinetika, Institutional   
   Background: This idea was developed to advertise the services of Kinetica, a small production        
   company that agencies use because of its speediness and low production costs. The three prayer
   cards were placed in the Christmas edition of an advertising and marketing magazine, taking
   advantage of the religiousness of the month. The three “saints” are the budget, animation
   and sound staff respectively.
   Copy: The production company that everyone seeks when they need a miracle.
   
   Prayer to Saint Francis
   O, Saint Francis, patron of animation and post-production, who so patiently work for your
   parishioners’ satisfaction, be our guide in the next production and seek the well-being of those who
   commend themselves to you. Amen.
   

   Prayer to Saint Paul
   Father Saint Paul, valiant preacher of the budget, who communicates the good news of justice in price,
   have mercy on austere clients and help us for the salvation of our ideas both in audio and video. Amen.
 
   Prayer to Saint Xavier
   Divine Brother, Saint Xavier, you who conducted the celestial chantings by creating infinity
   of harmonious choirs; instill peace in the ears of your servants by irradiating always the best melodies.
   Amen.

   Procter & Gamble, Tide to go
   Poster Campaign
   

   Miami Short Film Festival, Institutional
   Poster Campaign

   Absolut Vodka
   Background: During my time at TBWA Ecuador, I had the privilege of being part of the team
   in charge of developing the first Ecuadorian ad for one of the most iconic
   campaigns in the history of advertising. After almost 4 months of work and presenting
   over 350 sketches (designs), Absolut Quito was born.